
| InForm Product Development—classic design, new strategy. |
| DESIGN Thill Design redesigned InForm's identity, capability brochure, presentation folder and web site. The new look implements a delta graphic device within the logotype giving a distinctive, forward movement to the logo. Primary colors speak to InForm's pure design philosophy. Inform's new identity reflects their progressive corporate culture. BRAND CHECK Are your branding tools well blended:
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BLENDED BRAND As an industrial design firm, InForm understands the importance of a branding program designed consistently across all media. They also understand how important it is for their audience to find them online. When they saw they were losing first page search engine ranking they asked us to upgrade their web site from a non-searchable flash based site to a search engine optimized html site. Our partner, Senscia, implemented a SEO program and also implemented a Content Management System allowing InForm to update their site 24/7/365. Search bots rank sites in part based on how often a site is updated moving InForm up in page ranking. InForm understands and embraces a blended branding effort. I can show you how effective media blending can work for you, call 608.831.7447 of e-mail me at phill@thilldesign.com |
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